Work / Restaurant / Upper West Side, New York, NY
Texas Rotisserie and Grill
A fast, hungry-making website for a Texas BBQ and rotisserie restaurant that has served the Upper West Side since 1994.

The problem
A neighbourhood restaurant with 30 years of regulars needed a site that does a few jobs well: show the food, get people to the menu, the phone or the order button in a tap, and handle catering enquiries.
Who the site is for
Neighbourhood regulars who know the food and want to order quickly, newcomers deciding whether to try it, and people planning an event who need catering.
What we built
The home page leads with the food and puts the three things most visitors want within reach: the menu, the phone number and the order buttons. A menu preview shows real dishes with their prices, so people can decide before they call.
Ordering is handled by the restaurant's own systems, so the site sends people straight into them with separate buttons for restaurant orders and catering orders. A catering section, a photo gallery and customer reviews sit alongside, and the phone number and map open directly from a phone.
What is on the site
- Menu preview with real prices
- Separate buttons for restaurant orders and catering orders
- Catering section for events and parties
- Photo gallery of the food
- Customer reviews
- Click-to-call and Google Maps links
- Layout built for phones first
The result
Anyone landing on the site can see the menu, call or start an order in one tap. The restaurant keeps its own ordering systems and the site simply points visitors to the right one. The site is live at texasrotisserie.nyc.